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Research

Welcome to the Windsor Group knowledge base of articles
and publications that demonstrate our understanding of many
of the complex business challenges and key issues faced by companies
around the world
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Although it has only surfaced in recent years, copy data management (CDM) is continuing to grow in popularity within the IT community. About 5 years ago, organizations became acutely aware of the high costs, time allotment, and complexity associated with storage consumption management, and recognized the need to reduce the unnecessary duplication of production data.

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Consumer influence has, and will continue to play a fundamental role in the shaping of today’s competitive climate. With the large majority of interactions, engagements, and purchases occurring through digital channels, modern enterprises must adapt their operations to reflect the demands and preferences of their customers. It used to be that organizations could differentiate themselves from competition through a unique product or service offering, but now that customer loyalty is a notion of the past, delivering a superior customer experience has become critical to maintaining relevancy and surviving in the age of the customer.

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You’d be hard pressed to find any enterprise that didn’t consider its bottom line to be the ‘end all be all’, and frankly, why wouldn’t it be? Every single initiative, system, process, and employee of an organization is ultimately brought on to do one thing; drive bottom line results. Even salespeople, whose primary focus is geared towards generating top line revenue, aren’t going to provide as much value unless they’re able to maintain strong margins and contribute to their organization’s bottom line throughout their sales cycles. The point being, without a strong bottom line it is close to impossible for a company to sustain itself; and in today’s digital landscape, maximizing bottom line profit is paramount to success.

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Do you remember when ‘the customer is always right’ was the staple of every business? Well, while the verbiage has evolved to reflect a more reciprocal, mutually beneficial relationship, the concept has stayed relatively the same; to best serve the customer. However, as modern conveniences such as smartphones and tablets have become an integral part of our everyday lives, consumer purchasing behavior and the way businesses interact with consumers has made a dramatic shift.

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Just when you thought you were up to speed on the latest and greatest in data center solutions, a new wave of emerging technologies and trends has surfaced. As more services move to the cloud, enterprises have been forced to build more data centers to keep up with demands. However, with that come the added expenses, resources, and environmental impact associated with effectively managing and maintaining those data centers. And in an age when digital disruption is at its peak and agile transformation is on the mind of every business and IT leader alike, enterprises have had to start thinking outside the box.

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CIOs are on the front line in the war against digital disruption, and many are facing an uphill battle. Amazon, the undisputed leader in cloud computing technology, alone has catapulted today’s digital business era so far forward that long-established firms have had no choice but try to keep up. At risk of trailing behind, modern enterprises are looking to rapid digital transformation as the solution for this revolution; and lucky for CIOs, they are often the ones tasked with tackling such a beast.

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